SKU: 97142779907

Промисловий маркетинг у будівництві. Industrial Marketing In Construction

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Промисловий маркетинг у будівництві. Industrial Marketing In Construction. Industrial Marketing In Construction , . : , , , , , , , . 075 '', 076 ', ', 073 '', , . SPECIFICATIONS: Author: Svetlana Marchenko, P. Zakharchenko , . Publisher: Language: Ukrainian Publication Date: 2024 Number of pages: 240 pst Format: Paperback Width: 148 mm 5,8' Height: 210 mm 8,3' Weight: 360 g Illustrations: Scheme ISBN: 9786110131827

Промисловий маркетинг у будівництві. Industrial Marketing In Construction

Розглянуто діяльність господарюючих суб’єктів на промисловому ринку будівельної галузі, особливо в умовах воєнного стану. Увагу приділено особливостям промислового ринку будівельної галузі й інструментам роботи на ньому: маркетинговому дослідженню ринку промислових товарів галузі будівництва, сегментуванню та позиціонуванню, розробці продуктової стратегії, ціноутворенню, розповсюдженню будівельних матеріалів, ефективним комунікаціям на промисловому ринку будівельних матеріалів, які вкрай потрібні сьогодні для керівників промислових будівельних підприємств, менеджерів тощо. Призначено для студентів спеціальностей 075 'Маркетинг', 076 'Підприємництво, торгівля та біржова діяльність', 073 'Менеджмент', а також може бути корисним широкому колу читачів, які цікавляться сучасними науковими досягненнями у сфері науки.

SPECIFICATIONS:

Author:Svetlana Marchenko, P. Zakharchenko - Світлана Марченко, П. Захарченко

Publisher:Центр навчальної літератури

Language:Ukrainian/Українська

Publication Date:2024

Number of pages:240 pst

Format:Paperback

Width:148 mm / 5,8'

Height:210 mm / 8,3'

Weight:360 g

Illustrations:Scheme

ISBN:9786110131827

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SKU: 97142779907

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MPamazon
Omaha, US
★★★★★ 5
Great book to get young readers interested
Format: Hardcover
This book has been well worth its value in the first weekend. My 7 yo has read this book 3 times the same weekend it arrived. The illustrations are great and the story keeps their attention from start to finish. Great way for my 2nd grader to dive into reading more books.
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Reviewed in the United States on February 9, 2024
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Amber Kilburn
Carnegie, US
★★★★★ 5
My son loves this series!
Format: Hardcover
We have enjoyed each of the books in this series and pre-ordered this one and got it on release day! As always, these comic book styled readers help my son increase his reading skills while having fun! I really struggled to get my son into reading, so I am thankful to have found something that he loves to read! Every kid deserves a good book!
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Reviewed in the United States on July 2, 2023
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Amazon Customer
Pawtucket, US
★★★★★ 4
Great book
Format: Hardcover
She loves it the graphic in this book is beautiful.
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Reviewed in the United States on October 25, 2025
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margarito miranda
Belleville, US
★★★★★ 5
Book
Format: Hardcover
Excellent book
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Reviewed in the United States on May 9, 2025
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Alicia
Carnegie, US
★★★★★ 5
Must buy
Format: Hardcover
Good quality made. My son loves it.
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Reviewed in the United States on May 21, 2025

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