Color Stories: Behind the Scenes of America's Billion-Dollar Beauty Industry
SKU: 49433088985

Color Stories: Behind the Scenes of America's Billion-Dollar Beauty Industry

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Color Stories: Behind the Scenes of America's Billion-Dollar Beauty IndustryFor everyone who's ever slicked on lipstick, flirted with eye shadow, or browsed the bewildering array in any store's beauty de partment, Color Stories offers an insider's view of all the brainstorming, bickering, and bitchery that go into those little sticks of color and pans of powder. Former beauty editor Mary Lisa Gavenas takes us behind the scenes during the nine months that culminate in the launch of a season's all important color stories. We

For everyone who's ever slicked on lipstick, flirted with eye shadow, or browsed the bewildering array in any store's beauty de-partment, Color Stories offers an insider's view of all the brainstorming, bickering, and bitchery that go into those little sticks of color and pans of powder.

Former beauty editor Mary Lisa Gavenas takes us behind the scenes during the nine months that culminate in the launch of a season's all-important color stories. We discover how one shade becomes the must have, why makeup artists never use the same products as the rest of us, and exactly how easy -- and impossible -- it is to start a million-dollar makeup line.

Backstage at the runway shows, we're swept into the catty, chaotic work world of makeup mogul Bobbi Brown and supermodel Gisele B ndchen. At Est e Lauder headquarters, we see the achingly chic Aerin Lauder Zinterhofer spin societal trends into a lipstick lineup. We watch magazines cheat to make makeup work for layouts, find out how Cindy Crawford got to be worth every penny of her $10 million contract, and make the pilgrimage to Dallas as 35,000 of the Mary Kay faithful assemble for the fabled annual Seminar. Along the way, we also learn about marketing, media, and the manipulation of aesthetics, about the codification of physical beauty, and how this industry revolutionized the role of women in business.

Through its often funny, sometimes poignant scenes of seduction, courtship, and consummation, Color Stories reveals why women become besotted by beauty products -- and why that love affair will never end.

Binding Type: Paperback
Publisher: Simon & Schuster
Published: 09/14/2007
ISBN: 9781416577133
Pages: 224
Weight: 0.54lbs
Size: 7.99h x 5.00w x 0.51d
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SKU: 49433088985

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Sheila Zebell
Draper, US
★★★★★ 5
So refreshing!!
Scent: Rose Petal, Size: 8 Fl Oz (Pack of 1)
Amazing face spray :)
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Reviewed in the United States on May 27, 2026
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fireflyfifi
Waukegan, US
★★★★★ 5
My Favorite Reasonably Priced Facial Toner
Scent: Rose Petal, Size: 3 ounce (Pack of 1)
This toner is always in my medicine cabinet. I love it. I use it every time after washing my face and prior to applying moisturizer. The rose scent is my perfect, not too overpowering or synthetic. I usually purchase the large size to refill my small spritzer size.
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Reviewed in the United States on March 11, 2026
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angie
Natrona Heights, US
★★★★★ 5
Great value !
I was buying these at the store and they are hard to find and more expensive.The reason these are special for me ,they are gentle ,they are more moist than others that are almost dry sometimes and they are not irritating to eyes The others irritate my eyes terribly .These do not .You can remove eye makeup easily with no irritation .They are the best and the. A get multiple packs instead of buying one at a time .I highly recvomend them .
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VIKO
San Leandro, US
★★★★★ 5
Gentle on my skin
Been using this brand for years and they have always worked and not irritated my skin so I will continue using them. They do claim to remove waterproof mascara but it doesn’t, however they do remove all the make up.
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Kara Clark
Grantham, US
★★★★★ 5
Even removes waterproof mascara!
Removed eye makeup well including waterproof mascara. Gentle on skin and eyes.
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Reviewed in the United States on April 13, 2026

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